Marketing Video Production - Houston | Versa Creative




Sometimes you need more than just a still image to highlight what makes your brand special. Video marketing has the power to demonstrate your product or service in action, showing your audience why they need what you have to offer in their lives. Videos or GIFs can also supercharge your social media presence, drawing in attention and helping your audience interact with your brand in a whole new way. Versa Creative offers marketing video production services for a range of purposes, all of which serve to deepen your connection with your customers, clients, or patients by showing them who you are.

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What Is Marketing Video Production?

Marketing video production involves making videos that are used for marketing purposes. There are two main components: motion graphics and video production. Motion graphic design uses graphic design principles, such as animation and visual effects, to add unique elements to films, videos, animated text, and web-based animations and apps. Video production is motion film that is made using camera equipment, actors, camera crew, lights, and a backdrop. Some of the types of marketing videos we produce include:

  • Educational videos
  • Commercials
  • Testimonials
  • Promotional videos
  • Explainer/tutorial videos
  • Brand/company story
  • GIFs
  • Cinemagraphs

What Are The Benefits?

Visuals enable you to enliven your messaging and engage with your audience, and this is especially true when it comes to videos. High quality videos give customers a glimpse into the inner workings of your brand, allowing them to visualize how your products and services fit into their own lives. Video marketing enables you to:


    Humans process images far quicker than we can digest text. In a world full of digital noise, image and video can help you stand out among the rest.


    We connect more deeply with the world through sight and sound, which trigger an emotional response. With video, you can use music, visuals, voiceovers, and more to capture your audience.


    While users may quickly scroll through a Twitter feed of all text, an interesting video will encourage them to pause and take a moment to learn more. This means more time engaging with your brand.

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